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Search Engine Optimization

Search Engine Optimization

You may have the greatest looking website on the planet, but if it can't be found by people searching on the search engines, you may as well not have a site at all!  Search engine traffic is the primary way most websites get business.  An essential part of marketing a web site these days is: 'Search Engine Marketing'.

Search Engine Marketing, Search Engine Optimization, Search Engine Placement--whatever you want to call it--is critical in order to achieve a high ranking on the major search engines.  As the Internet grows and evolves, it's not just enough to submit your site to the search engines.  This is because even though you may have a ranking with the search engines, it might be listed after a thousand other sites.

Experience has shown that to get a significant amount of traffic from the search engines, you need to be on the first page--a top 10 ranking!  Certainly, anything past a top 30 ranking is not much different than not being listed at all.

Luckily, most businesses have a few unique features, that allow for specific search phrases.  It's not necessarily impossible to get a high ranking on the search engines--it just takes expertise and some patience.  (There is about a 2 month time lag between submission and when the results show up on the search engines.

Of course, it is also possible to Pay for Search Engine Placement these days.  A number of search engines are incorporating paid placement into their search results.  In order to maximize results, it is necessary to continually monitor these paid placement listings.

Although, it is possible for you to take the time and effort to learn how to optimize your site for the maximum search engine rankings, it may be more expedient to hire someone to do it for you.  Your dollars spent on Search Engine Marketing are incredibly cost effective!

Here at US-Webmasters, we take search engine placement seriously, and have many top 10 rankings to show for our efforts.  Our search engine optimization services may include the following procedures:
  • Search Engine Ranking Analysis of Competition

  • Search Engine Keywords and Keyword Phrases Research

  • Comprehensive Search Engine Ranking Report of your existing rankings in the search engines and directories

  • Meta Tag Keywords, Description, and Title Optimization

  • Optimization of keyword phrases of existing page copy and website content

  • Develop new copy and if necessary, new pages and sections that incorporate selected keyword phrases to maximize placement

  • Optimization of website structure

  • Submission to Search Directories

  • Submission to Search Engines

  • Optimize linking strategy

  • Monitor search engine rankings with monthly reports

  • Analysis of search engine ranking reports

  • Iterative optimization based on reports

If you have a sincere interest in Optimizing your Search Engine Placement, please take a minute or two to fill out our request form.  You are under no obligation and you will receive an estimate based on a clearer understanding from the information supplied below.  Please note that all information is optional and we will keep your information private.

Search Engine Placement Optimization information request form:

First name:

Last name:

Your business's name:

Your website address:

Your email address:

Street Address:

Street Address2:



Zip(Postal Code):


Phone number:

How do you prefer to be contacted?

By Email
By Telephone 
  (Best time to phone: )

Please briefly describe the business/activity you are engaged in:

How long has your website been in operation?

Not Yet
Less Than 6 Months
6 Months - 1 Year
1 Year - 2 Years
More than 2 Years

Below are some suggested Search Engine Optimization services.  Please check all those that you think might be necessary for your site:
Comprehensive Search Engine Placement Report

Keyword research and analysis (Master Keyword Phrase List)

Optimization of HTML for Search Engines (Titles, Keyword and Description Meta Tags, Alt Text, etc.

Research Paid Placement Campaign (Google, Overture, etc.) Cost

Manage Paid Placement Campaign

Copywriting or Editing and Optimization of page text

Optimization of page layout and design

Development of additional informational, 'Doorway' pages

Optimization of pages for directories like Yahoo, or the Open Directory Project

Analyze Log Files

Search Engine Submission

Submission to Search Directories (Yahoo, Open Directory Project, etc.)

Ongoing resubmission to Search Engines and Directories

Regular search engine position tracking reports

Link Analysis

Link Development Strategy

Please briefly describe your product or service, as well as your target market:

Please indicate Some Keywords For Your Site.
Keywords are 1 to 2-word general and specific descriptions of the contents of your site.

This is necessary for search engines to properly list your site.  For example, if you sell radios, then some keywords might be: 'radios', 'AM FM radios', 'portable radios', 'antique radios','shortwave radios', etc.

What dollar amount have you budgeted for Search Engine Placement?

$500 - $750
$750 - $1000
$1000 - $1500
$Greater than $1500

Ongoing, on a yearly basis?
$500 - $750
$750 - $1000
$1000 - $1500
$Greater than $1500

What is your time frame for this project?

How did you hear about

Additional Comments or Questions:

Once we receive the above information, we'll get back to you as soon as possible to discuss a quotation specific to your needs and configuration.

Here are some websites that we have designed, consulted on, or hosted:


Cruise Odysseys


Branson Condo

Dr. Heller
Mental Well Being

The Original Digger

John Baker Jewelry

Optical Energy

Casa Caribe


Central Iowa Delphi Users Group


Brezner Consulting

USW Start Page

San Luis Bay Inn


Twin Galaxies


"My husband and I own a small hotel near Cancun, Mexico and have had our website with US-Webmasters since September 1999.  The website is our only form of advertising and it keeps our hotel booked solid most of the year.  Site creation and hosting fees have been very reasonable for the quality work and reliable hosting.  Almost every guest comments on how much they liked the site, how easy it was to use and how easy to find.  We feel we have the best website around and have compared it to lots of other hotel websites.  US-Webmasters has also been pleasant and reliable to work with which is important to us doing business from a very long distance.

     -- Patti Davis, owner Casa Caribe, Puerto Morelos, Mexico

"Thanks for everything you are doing for us.  We really appreciate it.  When we first looked at our site, we were tickled pink.  We were extremely pleased with the quality of the site for the money we paid.  We are so happy we ran across you to help get our condo rental business going.  We know so little about computers it is scary--thanks for explaining things so clearly so we can understand them.

We have been showing off the site to all our friends and family.  A fellow condo owner was a bit jealous when he took a look.  A computer engineer friend of ours also was very impressed.  We seem to be getting good placement with the search engines already.  Thanks, US-Webmasters.  We've been very happy with the work you've done--you've really gone the extra mile for us--we love our website!."

     -- David and Nadine Bieker,

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